Screen Printing Poster :: Critique 01

The next project we're working on is creating silk screen poster compositions. Today we brought in our first iterations and had a critique.



Most of the design choices I made in my composition were drawn from the previous image-making experiments we did in class. The colors and the words were inspired by my 3D composition – I used the aqua-color of modeling clay to make one set of handlebars and I sculpted the words "bike DSM" out of wire. The wheel was inspired by our 50 ways of seeing exercise, because I was interested in the form of the spokes.

It was helpful to receive feedback on this first iteration of my composition. Going into the critique, I knew I needed to add something to better activate the white space on the top half of my composition. I was originally thinking the Des Moines skyline or some sort of reference to it.

During the critique, my classmates were able to tell me the feeling they get from my piece, based on the typography and the colors. They mentioned words like: relaxed, nice, enjoyment, nature, no stress... This helped me think about a context I can give my composition. I need to create some moment in time that creates a space for the composition, and based on these words, maybe a skyline wouldn't make sense. Maybe some sort of more natural, wooded path would make more sense.

I was also given helpful suggestions to add a better sense of motion to my piece: adding more spokes to show that the wheel is moving, adding a motion blur in Photoshop, etc. I was also encouraged to add more texture on the outside of the wheel so it actually looks like tire tread.

Finally, I got valuable insight into the process of screen printing and was made aware of the dangers of thin lines in silk screen compositions. It is easy for ink to get caught in the screen where there is really fine detail, so I will be more conscious of that as I refine my composition.

Moving forward, I plan on creating a context for my composition, refining the tire tread, and making the detail in my piece more screen-print-friendly.




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